Web 2.0 and Business: A pointer to the intranets of the future?
|Web 2.0 and Business: A pointer to the intranets of the future?|
|Published in||Business Information Review|
|Keyword(s)||Blog, Business model, Corporate culture, Folksonomy, Information management, Intranet 2.0, Knowledge management, Risks, RSS feed, Social media, Web 2.0, Wiki|
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Explores the application of Web 2.0 technologies to business intranets, and their potential use in managing and developing business information and knowledge assets. Considers how Web 2.0 approaches on the public web are subtly reshaping the relationship between users and information. Argues that Web 2.0 is not a technological innovation, but is changing the understanding of the status of information, knowledge and the role of the user in information applications. Suggests that, as information proliferates, control is being gradually ceded to users, opening up the possibility of a new, more democratic, and more evaluative phase in the exploitation of information within organizations. Copyright
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